California Woman, 66, Scared Her Attacker Away Thanks To This Device, Police Say

Self Defense Siren

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Jessica Mathers
Senior Editor
| Oct 25, 2019

A recent increase of attacks on seniors prompt local police to urge older residents to carry a tiny new safety device that can easily be used against attackers.

It was just a normal day at the grocery store for Dorris Franklin, a 66 year old woman from El Cajon, California... until everything went horribly wrong.

She had just left the store carrying her grocery bags, and was walking to her car when the unthinkable happened.

"I wasn't parked too far away, it was about a 60 second walk or so to my car from the store," she remembers, "and I kind of had that feeling I was being watched."

Right as she was unlocking her car, a man quickly came up behind her and tried to grab her.

"He told me 'don't fight, give me your wallet!' as he tried to wrestle my purse away. I was in shock. Luckily for me I remembered I had my Self Defense Siren on my purse, and since I was too scared to scream for help, I quickly reached for the alarm and pulled the pin."

"Immediately my Self Defense Siren started just screaming. I mean it was REALLY SCREAMING. He didn't know what to do! He froze for a second, then ran away like a bat out of hell! People heard the alarm and started yelling and running over to help. They said it was the Self Defense Siren that got their attention."

While Ruth was lucky enough to be carrying a Self Defense Siren, allowing her to escape her attacker unscathed, others weren't so lucky...

CNN recently reported that the rate of assault towards senior citizens have shockingly increased by 78% this year. Reasons are still unknown. However, many have suffered serious injuries and financial loss.

"This trend of targeting seniors is deeply disturbing, but it's a harsh reality we have to deal with. It is absolutely imperative that our elderly residents stay on high alert and protect themselves by carrying a personal alarm."

After her attack, Ruth bought the Self Defense Siren for her sisters, daughters, grandchildren and all of her friends.


"After the attack, I immediately bought 10 more Self Defense Sirens for all of my friends and family. Now I know the people I care about most will be safe."

What Saved Her Life?

What saved Ruth's life is a safety device called The Self Defense Siren. It is capable of creating a 125db sound that attracts attention and scares away potential assailants. To compare, it’s the same volume as a military jet during takeoff.

It’s also simple to use. Instead of having a button that could easily be pressed by accident, the Self Defense Siren device utilizes a pull-pin. Once pulled, the device emits its ear-piercing sound for up to 30 continuous minutes, or until the pin is replaced.

It can be reused over and over, and it easily attaches to purses, keys, and backpacks. It’s also small enough to fit in your pocket. But it packs a wallop.


Born Out of Tragedy

Chris Davidson, the inventor of Self Defense Siren, stands proudly at the podium during this year’s annual State of Violent Crime conference. He knows all too well the type of situation that Ruth found herself in. He hears it all the time. But that’s not the only type of situation that the Self Defense Siren helps protect against.

In fact, Chris knows all too well the experience of losing someone to a violent attack...

“I’ll never forget picking up the phone and hearing the news,” Chris says.

Chris’s own daughter Michelle had just graduated high school and had planned to celebrate with some friends at a local restaurant. Running late, she told her friends to grab a table and she would meet them inside.

But she never showed up.

When she was late to dinner, her friends tried calling her phone, but Michelle didn’t pick up. After waiting for over an hour, they knew something was wrong. It was extremely unusual that Michelle would just blow off plans. They called the police, who came and investigated.

Michelle’s purse was found in the parking lot.

To this day, no one has heard from her...

“I pray everyday for Michelle to return to us,” Chris Davidson says, “And I never want any parent to go through what we’ve gone through. Michelle’s the whole inspiration for the Self Defense Siren Personal Alarm.”

After Michelle’s disappearance, Chris started researching the circumstances surrounding abductions.

"Police say the number-one reason that leads to successful kidnappings is the victim cannot make noise," Davidson, 52, says. "The kidnapper tries to keep the victim’s mouth shut. The ability to easily make noise is absolutely crucial."

Hearing this statistic gave Chris the idea for the focal point of the Self Defense Siren.

“I had two main focuses,” Chris says. “To make it as accessible and as loud as possible.”

But, Chris Davidson is hoping for more than just a kidnapping deterrent. He wants to help stop all kinds of crimes.

"It can be used fin so many different situations," he says.

"Parents can give it to their kids as an extra layer of protection. Teenagers can use it so they can feel safe walking home. Women can know it’s there when they have to use the parking garage at night.

My mother, who is 76 years old, carries it around in case she falls and needs to alert people for help. I only wish I’d have thought of it earlier..."

His voice trails off. It’s clear that his daughter remains heavy on his mind.

After Davidson is done speaking, Lisa and Christine get up to thank him personally for saving the young girl’s life. But they have to get in line. It seems that Christine isn’t the only person that the Self Defense Siren has helped…

Finally, after dozens of other people have had their turn to thank him, it’s their turn to speak to Chris. Christine begins to thank him, but her mother cuts her off by embracing the man tightly, saying "thank you so much," over and over.

It’s a story Davidson hears almost every day—how his Self Defense Siren device was able to help someone in need.

"But I never get tired of hearing it," he says with a smile.

Not just for the elderly...

The Self Defense Siren Personal Alarm has been helping people across the country, and it’s more than just the elderly.

Here are some of the people who are that much safer because of the Self Defense Siren.

Police Recommended

Police have been recommending the Self Defense Siren since it first hit the market, and the movement is beginning to pick up steam.

In fact, Since its debut, Self Defense Siren has been in a state of constant flux, shifting between IN STOCK to SOLD OUT nearly every other week...

And, it’s also amassed tons of loyal followers worldwide...

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Self Defense Siren has quickly developed a loyal following. Here are some customer reviews:

A fantastic purchase!

"I decided to order these for my daughters and I, as a safety measure for us. I work at night and many times walk out alone, it’s nice having this on my keychain just in case! I gave the other two to my daughters so that way they can ward off a predator as well. These are very loud and very easy to turn on and off! None of us have had to use them, thankfully, but when we tested them out in the house my younger son covered his ears and said too loud!"

Sandra photo Sandra Prinkler
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verified customer checkmark

Saves me peace of mind.

"Good product, good size, and nice and loud. This little device has given me peace of mind."

Debbie photo Debbie Watson
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Perfect for gifts.

"Got these for my wife. They are VERY loud and really impressed. She put one on outside of her purse and one on her keychain. They are fairly small - about 3" long, very lightweight."

Christopher photo Christopher Patterson
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verified customer checkmark

I wanted to get a professional’s opinion on the effectiveness of Self Defense Siren, so I talked to Chief of Police Jeff Strum. Here’s his take:

“The Self Defense Siren has single handedly helped thousands of lives across the country. And, it’s needed now more than ever. Violent crime has risen drastically so far in 2019, particularly in the last month. But, after reviewing thousands of reports so far this year, I’ve noticed a positive trend.”

“... In cases where the Self Defense Siren is used, the victims are usually unharmed.

Jeff Strum, Police Chief

I wanted to see (and hear) the Self Defense Siren in action...

Luckily, Chris gave us a demonstration at the conference. First, he warned us and told us to cover our ears. Then, he pulled the pin…

It was unbelievable.

We were at an outdoor venue, and it felt like the noise was just filling up the entire field. It was easy to see how it stuns the attacker and attracts attention. It was simply the loudest thing I’ve ever experienced.

After a few seconds, Chris relieved us by re-inserting the pin, shutting off the noise.

When I spoke with Chris, he let me examine the Self Defense Siren for myself. I was impressed with the quality… it felt solid in my hand and I could tell it wasn’t something cheap that would break if dropped or anything like that. And the pin was big enough where if you were fumbling around for it but you couldn’t see it for whatever reason, you’d still be able to pull it when you needed to.

Plus, the battery will last more than 3 months if you pull the pin 100 times in that time period. I’d say that’s pretty good.

Chris even gave me a Self Defense Siren as a gift, which I in turn gave to my mother, as she lives alone and needs to alert somebody if something happens.

How much does it cost? (And is it worth the price?)

The Self Defense Siren is currently sold online for $39.95 per two devices. They offer further discounts if you buy in bigger bulk, which I know many good parents will do.

The best part, all Self Defense orders ship from USA.

While the Self Defense Siren was originally made to protect younger women and children, massive orders are coming in from seniors everywhere, and it is quickly becoming the most popular gift idea in 2019.

As far as value, it’s definitely worth the price. Knowing that my mom is safe in case of a fall, or that my daughter is protected on the way home from school, the Self Defense Siren has given me peace of mind that you simply can’t put a price tag on.

UPDATE - To help protect senior residents, the Self Defense Siren currently has a special senior discount offering 50% off to local residents. Today Only! But hurry, due to extremely high demand, the Self Defense Siren has sold over 1.5 million units and is almost out of stock.

Click the green button to see if they are still available in stock



Jeffrey Pena
Will this scare off coyotes and bears?
Like • Reply • 3 • 39 min


Denise Sullivan
It should! It is SOOO LOUD!!!!
Like • Reply • 7 • 16 min


Judith Gibson
I bought mine for the full price and now are 50% off? That’s not fair!
Like • Reply • 4 • 51 min


James Riffe
Is this rain proof?
Like • Reply • 1 • 1 hr


Alexander Lane
Yes it’s all weather proof.
Like • Reply • 2 • 24 min


Carl Cook
Mine arrived today! I also bought one for my mother. Thank you for this great product!!!
Like • Reply • 6 • 1 h


Pearl Peterman
Do I have to sign up for a monthly fee?
Like • Reply • 2 • 2 h


Jimmy Hawkinson
No :)
Like • Reply • 3 • 1 h


Eli Miller
Did you buy one, how long does it take to get it
Like • Reply • 2 • 2 h


Theodora Pearson
For me 6 business days.
Like • Reply • 5 • 2 h


Ernest Marcano
I should’ve bought this soooonnnnnerrr!
Like • Reply • 1 • 3 h


Eugene Eggers
Do you just replace the pin to shut off the alarm?
Like • Reply • 1 • 3 h


Nadia Chandler
Yes, it’s that easy!!!
Like • Reply • 3 • 2 h


Jessica Trout
Ordered! Cannot wait for it.
Like • Reply • 4 • 3 h


Kimberly Marquez
I want it!!
Like • Reply • 8 • 3 h


Rebecca Hawk
Does anyone know how long the shipping takes? Want to buy one for my friend.
Like • Reply • 1 • 4 h


Sandra Andrews
Hey Rebecca, mine arrived after about a week
Like • Reply • 2 • 2 h


Jasmine Robinson
Your friend will be happy! Perfect gift!
Like • Reply • 2 • 1 h


Leroy Wolfe
Great product and fast shipping! I don’t let my daughters leave home without them.
Like • Reply • 3 • 4 h


Bonnie Wood
This is amazing!
Like • Reply • 3 • 4 h


Curtis Seamons
Am a skeptic ... Have bought one and am positively surprised. First of all, the quality and durability is incredible. Totally easy to use and it comes with a super bright flashing light. I’ve had it for about 3 months now and it still looks new. I highly recommend them. Thank you!
Like • Reply • 3 • 5 h


Philip Witten
How many feet does the sound carry to?
Like • Reply • 2 • 5 h


Heather Scriven
About 600-1000ft away! It’s loud!
Like • Reply • 5 • 2 h


Heather Scriven
About 600-1000ft away! It’s loud!
Like • Reply • 5 • 2 h